International Journal of Advance and Applied Research
ISSN – 2347 -7075 (DOUBLE-BLIND Peer Reviewed) (Bi-Monthly Research Journal)
UGC Recognized Journal
Vol. 7 No. 43
May – June – 2026
TABLE OF CONTENT
| Sr. No. | Name of Author | Title of Paper | Page No. | View/Download |
|---|---|---|---|---|
| Cover Page and Index | ||||
| 1 | K. Vaishnavi Prof. A. J. Praveen | A Study on Credit Risk Management Practices at Jana Small Finance Bank | 1 - 4 | Download |
| 2 | Pamideti TNSD Adi Lakshmi Prof. A. J. Praveen | A Study on The Impact of Inventory & Sales Analytics on Profitabilty and Stock Efficiency in Small Scale Clothing Retail Stores | 5 - 8 | Download |
| 3 | Keerthi Sree Varsha Prof. A. J. Praveen | A Study on Personal Financial Planning Among Working Professionals in Hyderabad | 9 - 12 | Download |
| 4 | Vautrey Akshit Prof. A. J. Praveen | A Study on The Application of Artificial Intelligence and Machine Learning in Business Decision-Making in INFOZ It at Hyderabad | 13 - 16 | Download |
| 5 | U. Shashi Vardhan Goud Prof. A. J. Praveen | A Study Digital Banking and Customer Satisfaction: A Study of HDFC Bank | 17 - 19 | Download |
| 6 | Jaggari Keerthi Prof. A. J. Praveen | A Study On “Role of Cloud Computing in Enhancing Business Analytics” | 20 - 24 | Download |
| 7 | Bhargavi Soma Prof. A. J. Praveen | A Study on Role of Business Intelligence Tools in Strategic Decision Making – Case Study on GENPACT | 25 - 29 | Download |
| 8 | S. Sanketh Prof. A. J. Praveen | A Study on E-Commerce Growth Through Digital Marketing: Insights from MEESHO | 30 - 32 | Download |
| 9 | Goshi Uthej Prof. A. J. Praveen | A Study on E-Commerce Growth Through Digital Marketing: Insights from Amazon | 33 - 37 | Download |
| 10 | Rohan Sam Prince Prof. A. J. Praveen | A Study on Financial Performance Analysis of HDFC Bank Ltd | 38 - 42 | Download |
| 11 | Painoli Poonam Prof. A. J. Praveen | A Study on Design and Development of Interactive Business Dashboards Using Power BI for Data Visualization and Reporting: Sri Balaji Traders, Hyderabad | 43 - 46 | Download |
| 12 | Sowmya Sree Prof. A. J. Praveen | A Study on The Impact of The Groww App on Savings Behaviour of Indian Youth | 47 - 49 | Download |
| 13 | B. Harsha Vardhan Goud Prof. A. J. Praveen | Use of Predictive Analytics in Sales Forecasting Case Study on Hyundai Motors India. | 50 - 53 | Download |
| 14 | Naveen Kumar Gadari Prof. A. J. Praveen | Working Capital Management & Profitability Analysis of Tesla Inc. | 54 - 60 | Download |
| 15 | N. Hari Vamshi Prof. A. J. Praveen | Predictive Analytics for Customer Churn Reduction – At Tata Consultancy Services, Hyderabad | 61 - 66 | Download |
| 16 | P. Yashvanth Chary Prof. A. J. Praveen | A Study on Customer Satisfaction Towards E-Banking Facilities Offered by Commercial Banks with Special Reference to Secunderabad City Area | 67 - 70 | Download |
| 17 | Akash Singh Prof. A. J. Praveen | A Study on Cash Management at ICICI Bank, Hyderabad | 71 - 74 | Download |
| 18 | S. Sravan Kumar Prof. A. J. Praveen | A Study on Adoption and User Satisfaction of Focus Softnet ERP & CRM Solutions in Hyderabad | 75 - 78 | Download |
| 19 | M. Dheeraj Yadav Prof. A. J. Praveen | Impact of GST on Business Operations: Insights from TTK Prestige | 79 - 81 | Download |
| 20 | D. Abhishek Chary Prof. A. J. Praveen | A Comprehensive Case Study of Mutual Funds at India Infoline (IIFL) | 82 - 85 | Download |
| 21 | Syed Nadeem Prof. A. J. Praveen | A Study on The Role of HR in Employee Onboarding: A Study Carried Out at Aadya Hospital | 86 - 88 | Download |
| 22 | Dara Dhanush Kumar Prof. A. J. Praveen | A Study on Role of HR in Employee Onboarding at Aadya Hospital in Telangana | 89 - 92 | Download |
| 23 | A. Kavya Sri Prof. A. J. Praveen | Impact of Mobile Banking Services on Customer Retention | 93 - 95 | Download |
| 24 | K. Meena Prof. A. J. Praveen | A Study on Customer Satisfaction with Google Pay and Phonepe | 96 - 99 | Download |
| 25 | Rahul Singh Prof. A. J. Praveen | Analyzing The Impact of Easy Emi Options on Consumer Purchasing Behavior: A Study on Bajaj Finance | 100 - 104 | Download |
| 26 | M. Srija Prof. A. J. Praveen | A Study on Impact of Capital Structure on Profitability of Tata Motors Ltd | 105 - 109 | Download |
| 27 | C. Gayathri Prof. A. J. Praveen | A Study on Customer Satisfaction Towards Banking Services in Punjab National Bank | 110 - 113 | Download |
| 28 | B. Sai Aasritha Prof. A. J. Praveen | A Study on The Wealth Creation Through SIP at ICICI Bank | 114 - 116 | Download |
| 29 | B. Naga Lakshmi Sri Prof. A. J. Praveen | A Study on An Impact of Artificial Intelligence on Recruitment in It Companies | 117 - 120 | Download |
| 30 | T. Manasa Prof. A. J. Praveen | A Comparative Study of Online Trading Practices and Brokerage Structure with Special Reference to Anand Rathi, Sharekhan, And Motilal Oswal | 121 - 124 | Download |
| 31 | Sai Bhavani Gundepudi Dr. P. Anthony Vinay Kumar | A Study on Kratoz Nutrition | 125 - 128 | Download |
| 32 | CH. Joshitha Dr. P. Anthony Vinay Kumar | A Study on Working Capital Management at Cook N Klean | 129 - 132 | Download |
| 33 | S. Ashrith Dr. P. Anthony Vinay Kumar | Financial Viability of Private Radiology Practice Vs Hospital-Based Radiology Departments | 133 - 136 | Download |
| 34 | Karre Sai Prasad Dr. P. Anthony Vinay Kumar | A Study on Risk Analysis of Home Loans – HDFC Bank | 137 - 139 | Download |
| 35 | Thota Akshaya Dr. P. Anthony Vinay Kumar | Sales Promotion Techniques and Their Impact on Customer Buying Behaviour | 140 - 142 | Download |
| 36 | MD Masood Dr. P. Anthony Vinay Kumar | Mobile Banking Adoption Across Customer Segments at ICICI Bank, Hyderabad | 143 - 146 | Download |
| 37 | C. M. Ganesh Dr. P. Anthony Vinay Kumar | A Study on The Performance Analysis of Hotel Taj GVK | 147 - 150 | Download |
| 38 | Shema Nihar Dr. P. Anthony Vinay Kumar | A Study on Usage of Digital Platforms for Loan Applications at Tata Capital | 151 - 154 | Download |
| 39 | Rampally Arvind Kumar Dr. P. Anthony Vinay Kumar | Study on Consumer Awareness and Usage of Digital Payment Platforms | 155 -158 | Download |
| 40 | V. Gayatri Dr. P. Anthony Vinay Kumar | A Study on Customer Segmentation Using Data Analytics | 159 - 161 | Download |
| 41 | Pampari Shiva Sai Teja Mrs. S. Indira Kumari | A Study on Risk Management in Indian Commercial Banks | 162 - 166 | Download |
| 42 | Varindani Mohit Kumar Mrs. S. Indira Kumari | Smart Contracts in Supply Chain Automation: Transforming Transparency and Efficiency at Fedex Hyderabad | 167 - 172 | Download |
| 43 | Mavuru Sriya Mrs. S. Indira Kumari | A Study on Financial Performance Analysis in Heritage Foods Limited. Hyderabad | 173 - 178 | Download |
| 44 | B. Santosh Mrs. S. Indira Kumari | A Study on Evaluating The Financial Performance of SBI and Its Assets | 179 - 184 | Download |
| 45 | K. Akshay Kumar Mrs. S. Indira Kumari | A Study on Capital Budgeting at Larsen and Toubro Pvt Ltd | 185 - 190 | Download |
| 46 | Sanam Nandini Mrs. S. Indira Kumari | A Study on The Effectiveness of Organization Culture | 191 - 194 | Download |
| 47 | B. Jwatin Kumar Mrs. S. Indira Kumari | A Comparitive Study of Home Loan Insurance and Motor Vehicle Insurance at ICICI Bank Hyderabad | 195 - 199 | Download |
| 48 | Shaik Abdul Hadi Mrs. S. Indira Kumari | A Study on Workforce Planning and Productivity Analysis Using HR Dashboards | 200 - 203 | Download |
| 49 | Pallati Karthikeya Mrs. S. Indira Kumari | A Study on Predictive Modelling for Customer Lifetime Value in Retail Sector | 204 - 207 | Download |
| 50 | Archana Malasthi Mrs. S. Indira Kumari | A Study on Visualization of HR Data for Workforce Planning in Large Enterprise | 208 - 212 | Download |
| 51 | G. Sai Krishna Mrs. S. Indira Kumari | A Study of Financial Derivatives with Special Reference to Futures and Options | 213 - 215 | Download |
| 52 | R. Sindhu Priya Mrs. S. Indira Kumari | A Study on Risk Management Practices in Life Insurance Company | 216 - 220 | Download |
| 53 | Yamini Mrs. S. Indira Kumari | A Study on Customer Satisfaction Towards Health Insurance Policies in Hyderabad | 221 - 224 | Download |
| 54 | M. Kushal Mrs. S. Indira Kumari | A Study on Social Media Analytics and Its Impact on Brand Positioning of Pista House Restaurant in Hyderabad Using Swiggy and Zomato | 225 - 228 | Download |
| 55 | Jaya Bhati Mrs. S. Indira Kumari | A Study on The Impact of Digital Transformation on SBI's Financial Performance | 229 - 233 | Download |
| 56 | Chandi Vinay Mrs. S. Indira Kumari | A Study on Customer Satisfaction Towards Online Food Delivery Apps (Swiggy and Zomato) | 234 - 236 | Download |
| 57 | Tiwari Nikhil Mrs. S. Indira Kumari | A Study on Revenue Optimization Using Dynamic Pricing Analytics In E- Commerce: A Study of Myntra | 237 - 239 | Download |
| 58 | Chepuri Prerana Mrs. S. Indira Kumari | Strategic Financial Performance Analysis of HDFC Bank Ltd for Sustainable Growth | 240 - 244 | Download |
| 59 | Jadhav Vineeth Kumar Mrs. S. Indira Kumari | A Study on Investment Behavior of Retail Investors in Telangana | 245 - 248 | Download |
| 60 | Mohammed Junaid Ahmed Mrs. S. Indira Kumari | An Empirical Investigation into Consumer Adoption and Operational Dynamics of Mobile Banking at State Bank of India | 249 - 253 | Download |
| 61 | E Jayakishore Mrs. S. Indira Kumari | SEO Strategy Development: Optimizing Website Visibility for Kloudportal Technology Solutions, Hyderabad | 254 - 257 | Download |
| 62 | S Nikhil Kumar Mrs. S. Indira Kumari | A Study on Employer Branding and Organizational Culture | 258 - 260 | Download |
| 63 | T. Saiteja Mrs. S. Indira Kumari | A Study on Working Capital Management in Banking Sector in Canara Bank Hyderabad | 261 - 264 | Download |
| 64 | T. Kalyan Mrs. S. Indira Kumari | Role of Fintech Applications in Promoting Cashless Transactions | 265 - 268 | Download |
| 65 | N. Harini Priya Mrs. S. Indira Kumari | A Study on Impact of Digital Banking on Customer Satisfaction in SBI | 269 - 273 | Download |
| 66 | G. Anjali Mrs. S. Indira Kumari | A Study on Impact of Social Media Influencers on Purchase Decisions Among College Students | 274 - 277 | Download |
| 67 | S. Indu Mrs. S. Indira Kumari | A Study on Factors Influencing Stock Market Volatility- NSE Case | 278 - 282 | Download |
| 68 | S. Krishna Chaitanya Reddy Mrs. S. Indira Kumari | A Comparative Study of Mutual Funds and Life Insurance of Aditya Birla Sun Life Mutual Funds | 283 - 288 | Download |
| 69 | Surya Mrs. S. Indira Kumari | A Study on The Impact of Cybersecurity Challenges in The Digital Age | 289 - 292 | Download |
| 70 | Mohd Adnan Mrs. S. Indira Kumari | An Empirical Investigation into Corporate Deleveraging, Asset Efficiency, and Evolving Market Dynamics of Tata Motors Limited | 293 - 298 | Download |
| 71 | G. Avinash Mr. P. Arogya Anand Kumar | A Study on Comparative Analysis of Trading in Hyderabad | 299 - 303 | Download |
| 72 | B. Bhavitha kumari Mr. P. Arogya Anand Kumar | A Study on The Impact of UPI Growth on Financial Performance of ICICI Bank | 304 - 308 | Download |
| 73 | Amreen Begum Mr. P. Arogya Anand Kumar | A Study on Perception and Attitude on Digital Payment Among Urban Customers (Gpay) Hyderabad | 309 - 313 | Download |
| 74 | N. Sandeep Mr. P. Arogya Anand Kumar | A Study on Customer Buying Behaviour Towards Motor Vehicles in Hyderabad | 314 - 316 | Download |
| 75 | U Priyanka Mr. P. Arogya Anand Kumar | A Study on Training & Development at Viveja IT Services, Hyderabad Miss. | 317 - 320 | Download |
| 76 | S. Karthik Mrs. P. Valentina Dior | A Study on Comparative Financial Analysis of ITC, HUL Nestle Limited | 321 - 325 | Download |
| 77 | T. Krishna Priya Mrs. P. Valentina Dior | A Study on “Using Descriptive Analytics to Understand Customer Buying Behavior in E-Commerce: Amazon India” | 326 - 328 | Download |
| 78 | Preethi Dey Mrs. P. Valentina Dior | Impact of Social Media Marketing on Consumer Purchase Decisions: A Study in Hyderabad | 329 - 331 | Download |
| 79 | Cholleti Akshara Sree P. Valentina Dior | A Study on Time Series Analytics for Optimizing HDFC Bank Operations | 332 - 336 | Download |
| 80 | P. Kalyani Mrs. P. Valentina Dior | A Study on Predicting Employability Outcomes Based on Training Performance | 337 - 339 | Download |
| 81 | Y. Chetan Mr. K. Laxman Rao | Using Descriptive Analytics to Understand Customer Buying Behavior in E-Commerce: Amazon India | 340 - 343 | Download |
| 82 | CH. Praveen Mr. K. Laxman Rao | A Study on Omnichannel Marketing Strategies in The Retail Sector | 344 - 347 | Download |
| 83 | B. Rajesh Mr. K. Laxman Rao | Impact of GST On FMCG Sector: A Study with Special Reference to Hindustan Unilever Limited (HUL) | 348 - 350 | Download |
| 84 | A.V.S. Akhilesh Mr. K. Laxman Rao | A Study on Fraud Detection in Online Transactions Using Predictive Analysis – A Case of Phonepe | 351 - 354 | Download |
| 85 | Sapavatu Kalyan Mr. K. Laxman Rao | A Study on Consumer Buying Behavior Towards Electric Vehicles in Hyderabad | 355 - 357 | Download |
| 86 | Giri Raj Pawar Mr. K. Laxman Rao | Impact of GST on FMCG Sector: A Study with Special Reference to Hindustan Unilever Limited (HUL) | 358 - 360 | Download |
| 87 | Syed Sohail Mrs. Gyara Jyothi | A Study on Assessing Customer Satisfaction: Amazon Vs Flipkart Services | 361 - 363 | Download |
| 88 | B. Varodhini Mrs. Gyara Jyothi | A Study on Financial Statement Analysis in Uber Technologies Inc | 364 - 367 | Download |
| 89 | Lomte Suzanna Samarpana Mrs. Gyara Jyothi | A Study on Unit Linked Insurance Plans (ULIPS) | 368 - 371 | Download |
| 90 | Purvi Nerlay Gyara Jyothi | A Study on Analysis of NPA Trends in HDFC Bank Before and After the HDFC–HDFC Bank Merger | 372 - 379 | Download |
| 91 | K. Bhuvaneshwari Mrs. Gyara Jyothi | A Study on Mutual Funds in Indian Markets | 380 - 384 | Download |
| 92 | Mari Anjali Mrs. Gyara Jyothi | A Study on Derivatives, Future and Options Strategies in ICICI Bank | 385 - 389 | Download |
| 93 | Sai Deepthi Mrs. Gyara Jyothi | “A Study on The Role of Artificial Intelligence in Financial Decision Making” In JPMorgon Chase | 390 - 393 | Download |
| 94 | K. Priyanka Mrs. Gyara Jyothi | A Study on The Effectiveness of Training and Development Program in Hyderabad (Dr. Reddy’s Laboratories) | 394 - 397 | Download |
| 95 | K. Swarna Latha Mrs. Gyara Jyothi | The Role of Job Analysis in HRM: Foundations for Recruitment, Training and Performance Evaluation | 398 - 401 | Download |
| 96 | K. Mohan Krishna Mrs. Gyara Jyothi | A Study on Quality of Work Life and Employee Benefits | 402 - 405 | Download |
| 97 | Shubhangi Choudhary Mrs. Gyara Jyothi | A Study on The Financial Statements Analysis at HDFC Bank, Hyderabad | 406 - 409 | Download |
| 98 | P. V. Gayathri Mrs. Gyara Jyothi | A Study on Role of Fintech Applications (Google Pay, Phonepe, Paytm) in Promoting Cashless Transactions | 410 - 413 | Download |
| 99 | M. Manasa Mrs. Gyara Jyothi | A Study on Comparative Financial Statement Analysis of Tekishub Consulting Services Pvt Ltd | 414 - 418 | Download |
| 100 | T. Amulya Reddy Mrs. Gyara Jyothi | A Study on HR Planning and Forecasting | 419 - 423 | Download |
| 101 | Shaik Jani Basha Ms. Jupudi Deepthi | A Study on Financial Inclusion Through Digital Payment Systems - A Case of Paytm Payments Bank | 424 - 427 | Download |
| 102 | Y. Deepthi Ms. Jupudi Deepthi | A Study on Design and Development of Interactive Business Brand Image of Harsha Toyota in Hyderabad | 428 - 431 | Download |
| 103 | Y. Ajay Kumar Ms. Jupudi Deepthi | A Study on New Product Development at Tata Motors | 432 - 435 | Download |
| 104 | K. Vineeth Kumar Ms. Jupudi Deepthi | A Study on Impact of Artificial Intelligence on Tech Mahindra Operational Efficiency | 436 - 439 | Download |
| 105 | Cassica Ms. Jupudi Deepthi | Option Strategies at Union Securities: A Study on Derivative Trading and Risk Management | 440 - 442 | Download |
| 106 | H. Magdaline Mary Ms. Jupudi Deepthi | A Study on AI-Enabled Process Transformation and Automation in Genpact Pvt. Ltd. | 443 - 445 | Download |
| 107 | Kasu Abhishek Reddy Ms. Jupudi Deepthi | A Study on Comparative Study on Customer Satisfaction with Amazon and Flipkart Services | 446 - 448 | Download |
| 108 | P. Priya Varshini Ms. Jupudi Deepthi | A Study on The Role of Digital Platforms in Meesho's Business Model | 449 - 451 | Download |
| 109 | G. Tejaswini Ms. Jupudi Deepthi | An Empirical Study of Employee Engagement Drivers and Their Impact on Employee Retention at HCL Tech, Hyderabad | 452 - 457 | Download |
| 110 | MD Razia Aqtira Ms. Jupudi Deepthi | A Study on The Impact of AI on Recruitment at Darwinbox | 458 - 461 | Download |
| 111 | Komala Jatin Mr. M. Anthony | A Study on Risk Analysis of Home Loans at HDFC Bank | 462 - 464 | Download |
| 112 | BJ Studden Paul Mr. M. Anthony | A Study on The Impact of UPI Transactions on The Cashless Economy | 465 - 467 | Download |
| 113 | R. Daniel Epaphraus Mr. M. Anthony | A Study on Supply Chain Efficiency at Zomato with Business Analytics Techniques | 468 - 471 | Download |
| 114 | Padala Devi Mr. M. Anthony | A Study on UPI and Its Impact on The Cashless Economy | 472 - 476 | Download |
| 115 | K. Trisha Mr. M. Anthony | A Study on The Effectiveness of Business Intelligence Tools in Enhancing Strategic Decision- Making at Tech Mahindra | 477 - 481 | Download |
| 116 | E. Pavani Mr. M. Anthony | A Study on Financial Risk Management at Hindustan Construction Company Limited | 482 - 486 | Download |
| 117 | Tina AL Mr. M. Anthony | A Study on Employee Health and Well- Being Programs and Their Effect on Productivity | 487 - 490 | Download |
| 118 | Seggam Rithika Raj Mr. M. Anthony | A Study on AI-Enabled Process Transformation and Automation In TCS-A Strategic Evaluation | 491 - 495 | Download |
| 119 | Krishna Singh Mr. M. Anthony | The Subscription Trap: Analyzing The Impact of Digital Subscriptions on Gen Z Spending Behavior – A Study of Amazon Prime | 496 - 502 | Download |
| 120 | Bujjetti David Isaiah Mr. M. Anthony | A Study on Investment and Wealth Management at Max Life Insurance | 503 - 505 | Download |
| 121 | Alciya Reji Mr. M. Anthony | A Study on Design and Development of Interactive Business Dashboards Using Power BI for Data Visualization and Reporting: Sri Lakshmi Supermarket, Hyderabad | 506 - 509 | Download |
| 122 | B. Abhishek Mr. M. Anthony | Impact of Artificial Intelligence on Recruitment and Selection Process | 510 - 513 | Download |
| 123 | Y. Harshith Goud Mr. M. Anthony | A Study on Financial Statement Analysis with Reference to Heritage Foods Limited | 514 - 516 | Download |
| 124 | T. Shravan Mr. M. Anthony | A Study on Life Insurance Products and Customer Perception at Kotak Mahindra Bank | 517 - 521 | Download |
| 125 | P. Victoria Rani Mr. M. Anthony | A Study on Predictive Analytics for Customer Churn Reduction with Reference to Tata Consultancy Services, Hyderabad | 522 - 529 | Download |